Trump's 'super intelligence' order sparks .si domain rush
Nikkei Asia reports that squatters grabbed thousands of .si addresses after the US president's order, using Slovenia's two-letter country code.
In short
After US President Donald Trump ordered artificial intelligence to be rebranded as super intelligence, domain speculators registered thousands of addresses on .si, Slovenia's country code, according to Nikkei Asia.
At a glance
- Nikkei Asia published the report on October 10, 2026, bylined to Takako Fujiu and Hayato Kishima.
- .si is Slovenia's two-letter country code domain, now readable as shorthand for super intelligence.
- The report's subtitle says squatters took thousands of registrations following the US president's order.
- Not verified: the exact registration count, resale prices, or any comment from the .si registry.
A land rush has hit addresses ending in .si after US President Donald Trump ordered artificial intelligence to be relabeled as super intelligence. Nikkei Asia reported on October 10, 2026 that domain speculators locked up thousands of those registrations.
A country code with a second meaning
.si has served Slovenia for decades, used mostly by local companies, agencies and associations. Washington's new wording gives the same two letters a second reading as shorthand for super intelligence. That ambiguity is what makes the addresses worth stockpiling for resale.
Why squatters move first
Country-code registrations are usually cheap, instant, and do not require proof of a business purpose. Anyone who spots a naming wave early can file whole lists of names before the companies that actually need them finish a meeting. The Nikkei subtitle puts the volume at thousands of registrations taken after the order.
What the report leaves open
The Nikkei Asia article was only partly accessible when we read it. The headline, subtitle, date and bylines check out; an exact registration count, specific resale prices and any registry response do not. We leave those out rather than present them as figures or estimates.
What it means for companies
Holding a domain is not holding a trademark, and a naming wave on a country code grants no claim to a term. For firms now rewording their products, the practical cost is a higher price or a longer negotiation when the address they want is already taken.
FAQ
What does the .si domain stand for?
.si is Slovenia's two-letter country code domain. In the current rush it is also being read as shorthand for super intelligence.
How many .si domains were registered?
Nikkei Asia's subtitle says thousands of registrations. The portion of the report we could read did not give an exact figure.
Did Trump officially rename artificial intelligence?
Nikkei Asia traces the rush to an order from the US president to call AI super intelligence. How far that instruction formally binds anyone was not visible in the accessible part of the report.
